Marketing Executive - Aura Hospitality

Job Summary

Maximizes  the marketing  team's profits  through  developing  sales  strategies  that  match  customer requirements  and  by  promoting  products,  services  or  ideas.  Manages and oversees  execution  of marketing strategies.  The  Marketing Executive supports the work of marketing team on projects and activities aimed  at developing marketing  strategies  and  campaigns  with  overall  goal  of  maximizing company profit.  

Job Responsibilities 1

Principal Accountabilities Conceives and develops efficient and intuitive marketing strategies Organizes and oversees advertising / communication campaigns (social media, TV etc.) exhibitions and promotional events Conducts market research and analysis to evaluate trends, brand awareness and competition ventures

Job Responsibilities 2

Oversees and develops marketing campaigns. Conducts research and analyzes data to identify and define audiences. Devises and presents ideas and strategies. Compiles and distributes financial and statistical information. Organizes events and product exhibitions. Updates databases using customer relationship management system (CRM). Conducts market research and analysis to evaluate trends, brand awareness and competition ventures. Maintains relationships with media vendors and publishers to ensure collaboration in promotional activities. Monitors progress of campaigns using various metrics and submit reports of performance. Collaborates with managers in preparing budgets and monitoring expenses. Assists in the production of ongoing competitor analysis and reporting with particular reference to pricing, presentation and promotion

Additional Responsibilities 3

Job Knowledge & Skills

Proven experience as marketing executive or similar role Good understanding of market research techniques, data analysis and statistic methods Thorough knowledge of strategic planning principles and marketing's best practices Familiarity with social media and web analytics platforms Creativity and commercial awareness Familiarity with marketing and e-mail marketing software (Campaign monitor, Google analytics, Mailchimp and the like).

Job Experience

Total 11 year(s) On Job 5 year(s) GCC 3 year(s)

Competencies

Education