Senior Marketing Executive
Date: 29 Apr 2024
Location: QA
Company: Power International Holding
Job Summary
Executing the most influential annual marketing and communication plans.
Involved in developing marketing campaigns to promote a service, product, event or campaign.
Job Responsibilities 1
Principal Accountabilities
- Manage online/offline acquisition activities and manage various online acquisition channels.
- Develop social media activities and strategies to increase the brand awareness
- Manage the relationship with partners, monitor the performance and control the marketing spending and ROI on partner side.
- Identify and source new acquisition channels
- Optimize all relevant acquisition journeys to ensure the ROI is being achieved
- Set a different acquisition campaign on selected channels to increase the visibility
- Manage sponsorship and related marketing efforts
- Assist in other ad-hoc tasks as assigned by supervisor
- Monitoring campaigns, pacing and optimization
- Building your communication skills through strong relationships within the organisation and agency partners
- Assist with one off tasks on an as-need basis
- Build knowledge base including keeping current on the latest trends in the digital marketing domain
- Conduct online research to find new digital advertising channels
- Monitor and report all web traffic
- Make all necessary updates to the company site, minimizing downtime
- Repair any broken links and fix any reported bugs
Job Responsibilities 2
Additional Responsibilities 3
Job Knowledge & Skills
Job Experience
Competencies
Collaboration
Accountability
Resilience
Quality
Leadership
Digital Marketing L3
Media Knowledge L3
Market Research L3
Marketing Strategies L3
Project Management L3
Education